Stripe opens a searchable business directory for its network

Stripe has introduced Stripe Directory, a new public preview designed to help developers and AI agents discover businesses and services connected to the Stripe ecosystem. The company says the tool provides a single place to search across its network and returns structured results that can be used for further integration.

The directory is intended to make it easier to find offerings across several parts of Stripe's platform, including published Stripe apps, providers available through Stripe Projects, machine payments endpoints, and businesses more broadly associated with the Stripe network. Stripe is positioning the feature as a discovery layer for software builders and automated agents that need to identify services and take action based on the results.

According to the documentation, users can search by keyword from the terminal using the Stripe CLI directory plugin. Stripe says the plugin can be installed after logging in through the CLI, and it can also be upgraded separately. Searches can be run in a compact format for human review or in JSON for machine processing.

The company is also framing the tool as useful for AI agents. Stripe Directory can return structured data such as provider slugs, app listings and machine payments endpoints, which agents can parse and compare against requirements before continuing with an integration. Stripe says agents can use the returned endpoints to proceed without more manual instruction.

A tool built for integration, not just search

Stripe's documentation shows how the directory can surface multiple types of results for the same query. In one example, a search for web browsing API providers returns several businesses with different combinations of Stripe App, Stripe Projects and machine payments support. In another example, a query for serverless PostgreSQL databases surfaces Neon, along with links to its web presence, its Stripe app listing and a catalog command for Stripe Projects.

That workflow can continue beyond discovery. If a business appears as a Stripe Projects provider, the directory can point users to the provider catalog and suggest the next command to add the service. Stripe presents this as a way to move from search to setup more quickly.

The company says the directory indexes four broad categories. These include apps in the Stripe App Marketplace, providers that can be provisioned through Stripe Projects, pay-per-call APIs tied to machine payments, and businesses and services across the wider Stripe network.

Stripe is offering the feature as a public preview and is inviting feedback from users testing it. The documentation also notes that developers can install a Stripe skill for agents to help them understand how to use the directory. A global agent skill can be added separately, or developers can install all Stripe skills at once.

While the documentation is developer-focused, the launch reflects a broader push to make Stripe's ecosystem more navigable for both humans and software agents. By combining search, structured output and integration commands in one place, Stripe Directory aims to reduce the friction involved in discovering and connecting with services across its network.

For now, the feature remains in preview, but Stripe is making clear that it sees directory-style discovery as part of the future of agentic software workflows, where systems can identify services and act on them with less human intervention.